Joico Color Balance Blue Shampoo (Eliminates Brassy/Orange Tones on Lightened Brown Hair) 1000ml/33.8oz

A color-balancing conditioner for lightened brown hair Features a true-blue formula for color-correcting on contact Contains Multi-Spectrum Defense Complex to protect color against fading Blended with Bio-Advanced Peptide Complex for repairing from root-to-tip Instantly banishes brassy, orange tones on lightened brown hair Preserves 89% of hair color for up to eight full weeks Hair appears softer, smoother, shinier & frizz-free with true color

A color-balancing conditioner for blonde or gray hair Contains Multi-Spectrum Defense Complex to protect color against fading Blended with Bio-Advanced Peptide Complex for repairing from root-to-tip Instantly banishes brassy or yellow tones on blonde or gray hair Adds shine & combats frizz while moisturizing hair Hair appears softer, smoother & more manageable with vibrant color

A toning shampoo for brunette hair Contains max-strength blue micro-pigments that instantly knock out unwanted red & orange tones from brunette hair Uses unique Opti-PlEX™ technology that penetrates deep into hair's core to reconstruct bonds after chemical, styling & environmental damage Developed with FragranceFuse™ technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours Leaves hair softer, smoother & stronger with cooler color

An extra-mild shampoo for grey & lightened hair Gently yet effectively cleanses hair & scalp Helps strengthen hair structure & boosts shade with blue-violet colour toning pigments Minimizes unwanted golden or yellow tinges Supports & enhances the look of lighter hair, particularly blonde, bleached or white tones Fortifies the silver hue in greying & platinum blonde hair Leaves hair silky soft & radiant

An extra-mild shampoo for grey & lightened hair Gently yet effectively cleanses hair & scalp Helps strengthen hair structure & boosts shade with blue-violet colour toning pigments Minimizes unwanted golden or yellow tinges Supports & enhances the look of lighter hair, particularly blonde, bleached or white tones Fortifies the silver hue in greying & platinum blonde hair Leaves hair silky soft & radiant

An extra-mild shampoo for grey & lightened hair Gently yet effectively cleanses hair & scalp Helps strengthen hair structure & boosts shade with blue-violet colour toning pigments Minimizes unwanted golden or yellow tinges Supports & enhances the look of lighter hair, particularly blonde, bleached or white tones Fortifies the silver hue in greying & platinum blonde hair Leaves hair silky soft & radiant

An extra-mild shampoo for grey & lightened hair Gently yet effectively cleanses hair & scalp Helps strengthen hair structure & boosts shade with blue-violet colour toning pigments Minimizes unwanted golden or yellow tinges Supports & enhances the look of lighter hair, particularly blonde, bleached or white tones Fortifies the silver hue in greying & platinum blonde hair Leaves hair silky soft & radiant

A gentle anti-fade daily cleanser for color-treated hair Preserves up to 8 weeks of vibrancy & intensity of gorgeous hair color Gently washes away daily buildup & debris Fortifies hair for 3X greater resistance to breakage Contains CAMELIA OIL to seal in moisture & restore luminous shine to hair Infused with POMEGRANATE FRUIT EXTRACT to protect the longevity of hair color Developed with SMARTRELEASE TM TECHNOLOGY, the brand’s signature liposome delivery system to repair, strengthen & protect hair from the damaging effects of daily styling Hair appears smooth with rejuvenated, vibrant color Free of SLS/SLES Sulfates

Achieves creative colors for blonde or lightened hair Formulated with 98% of biodegradable ingredients & 95% of natural origin ingredients Blended with Jojoba Oil to offer shine, softness & a highly conditioning effect Infused with direct pigments for beautiful vibrant color results Color result will depend on the starting level of hair & its reflect Silicone-free